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Through our CSR initiatives, we contribute to a sustainable future, engage with communities and upholding ethical standards.

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We help improve our society

Success extends beyond patient and customer. We fundamentally believe in sustainability and in having a positive impact on our planet.

Children’s Cancer North

Children's Cancer North stands as a beacon of hope and support for children battling cancer, driven by Heather and Chris Peacock.

Children’s cancer north’s mission is to make life better for children with cancer by Investing in revolutionary research, supporting children and families and raising awareness of the cause. 

The Peacock Group are proud to support this great cause.

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Child in hospital bed with teddy bear


We partner with charities that highlight our ethical priorities, working closely with them to spread their message and raise funds. Peacock's corporate social responsibility (CSR) team regularly meets with partners to better understand their needs and ensure they receive adequate support from us. 

Our charitability goes beyond funds, with many of our colleagues donating their time and skills to our partners' cause.

Child running in a race

Innovative social projects

In partnership with South Shields Surf School and other local organisations Peacocks innovations team have collaborated to bring adaptive surfing to those with additional needs - To enhance lives, bring joy and give opportunity to all.

Locally focused

We always strive to support our local community in every aspect of our company life.

From local recruitment, throughout product sourcing, manufacturing and supporting charity endeavours.

Our commitment to have a positive impact on both people and the local environment is unwavering.

Local football team with Peacocks Branding


We value our origins deeply, keeping active ties with our roots in the community and engaging regularly with it to keep these connections strong. We periodically review our activities to strive for the implementation of truly meaningful differences, offering support beyond monetary contributions, extending to events, activities and community care.

People sitting on a couch laughing


We live and breathe by our values and believe that employee wellbeing starts at home. Because our employees are such an important part of what we do, we want to make sure they’re happy and healthy.

We want them to believe in our brand and do right by them. We look after their wellbeing, encourage them to develop and develop a culture that we all want to be a part of.



As part of our corporate social responsibility initiatives, we proudly sponsor HumbleBee. This initiative reflects our commitment to environmental conservation and we're dedicated to monitoring its growth and impact.

Visit HumbleBee


Preserving our planet is paramount to us and we're dedicated to playing our part in its conservation. Our commitment revolves around minimising our carbon footprint and we constantly explore new avenues to further this endeavour. Our focus lies in decarbonising our operations and preparing for the effects of climate change. This involves establishing precise targets and implementing pragmatic strategies that yield tangible outcomes.

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